School’s out, but reading shouldn’t stop. Research reveals that children who quit reading during the summer can quickly erase all the gains made during the school year. In fact, according to the National Summer Learning Association (summerlearning.org), the best predictor of learning loss or gain is whether or not a child keeps reading over summer vacation.
In order to help stem this serious yet preventable learning slide, Copperfield’s is making reading fun with its annual summer reading program, Festival of Characters. This exciting program runs from June through August and introduces kids ages 12 and under to a wonderful group of characters from Roald Dahl’s The BFG to Beverly Clearly’s Ramona, from the Wimpy Kid to the Very Hungry Caterpillar, and many more.
Parents may sign their kids up online at copperfieldsbooks.com or stop by their local Copperfield’s to pick up a reading bingo card. If they complete five books in a row, they win a prize. And if the kids need some literary inspiration, Copperfield’s Books has created reading lists featuring books with even more characters and authors kids love.
Copperfield’s will also host several exciting kids’ events this summer. On Father’s Day, June 19, the Scholastic Summer Reading Road Trip rolls into Novato from 10-1 p.m. At this festival, kids can meet characters from their favorite books, talk to Bay Area authors—Bethanie Deeney Murguia and Ginny Rorby—and enjoy coloring, doodling, origami, and more activities in the outdoor booths on the sidewalk in front of Copperfield’s new Novato store.
On July 30, Copperfield’s Sebastopol and Napa stores will host a Harry Potter & the Cursed Child midnight release parties. Harry Potter aficionados who line up before the store opens at 11 pm can expect to be sorted by Head Mistress McGonagall who will use the Sorting Hat to determine who belongs to which Hogwarts house. They will be served Butterbeer and Bertie Botts Every Flavor Beans while magicians, musicians, and snake charmers from Diagon Alley wander the line. Costumes are encouraged. Once the doors open at 11 pm, there will be trivia contests and prizes. And at midnight there will be a special Owl Delivery of the new book Harry Potter & the Cursed Child and everyone who ordered one will receive their copy. Fans are encouraged to preorder this highly anticipated title at every Copperfield’s now.
Where’s Waldo? will be the question on every child’s lips at Copperfield’s throughout July when all eight stores host a scavenger hunt to find Waldo in the store and neighboring stores.
Here's to a great summer of reading!